Zenless Zone Zero Ties Up With Aston Martin

HoYoverse's action RPG Zenless Zone Zero announces an unexpected collaboration with British luxury sports car manufacturer Aston Martin. For this crossover, the game's developers have redesigned the 2024 Aston Martin Vantage as a homage to the in-game faction, Victoria Housekeeping Co.

A Glimpse at New Eridu's Premier Cruising Destination in the Zenless Zone Zero x Aston Martin Crossover

The 2024 Aston Martin Vantage features the faction's distinctive insignias and character motifs, including the striking pink Z slash. However, this isn't a typical itasha-style wrap completely covered with character artwork.

The ZZZ design team has created a balanced aesthetic that merges the game's urban fantasy elements with the brand's hallmark high-performance appeal. With the Vantage coupe, players can cruise through New Eridu while wearing a matching S-rank agent outfit.

The 1:18 scale model car featured in promotional materials is currently in production and scheduled for completion in October. However, fans will get to see the full-sized real version much sooner.

The customized Aston Martin Vantage will be showcased at the ZZZ booth during Gamescom 2025. Located at Hall 6, Booth C-031 at Messepl. 1, 50679 Cologne, Germany, the display will be open to visitors from August 20th to August 24th.

The collaboration trailer for Zenless Zone Zero x Aston Martin has been released. You can watch it right here:

Interested in Exclusive Merchandise?

HoYoverse is running a social media campaign where participants need to follow both Zenless Zone Zero and Aston Martin accounts, then share their preferred New Eridu location for an Aston Martin drive using the hashtag #AstonMartinZZZ.

One fortunate winner will receive a limited edition 2024 Aston Martin Vantage 1:18 scale model car. Thirty additional participants will obtain a Perfect Match Series: Agent Avatar Mini Badge Surprise Box containing randomly selected designs from eight options.

Visit the in-game notice section on the Google Play Store for complete event details.

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