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"Royal Kingdom Enlists LeBron James, Kevin Hart for Star-Studded Ad Campaign"

by Gabriella May 20,2025

If you've spent any time on YouTube recently, you've likely encountered ads for Dream Games' Royal Match, where King Robert's thrilling adventures have captivated audiences worldwide. Now, with the launch of its sequel, Royal Kingdom, Dream Games is elevating its marketing strategy with a dazzling celebrity endorsement campaign.

This isn't just another celebrity endorsement; Dream Games is targeting a broad spectrum of viewers. From LeBron James showcasing his love for reading as a cover to indulge in Royal Kingdom, to Kevin Hart cleverly delegating his acting duties to spend more time gaming, these ads are designed to appeal to diverse interests and demographics.

Royal Kingdom follows in the footsteps of its predecessor, Royal Match, which was a resounding success for Dream Games. The goal with this new campaign is clear: to attract players beyond the traditional match-three gaming community.

Life could be a dreamWhile Dream Games may not yet rival the giants like King with their Candy Crush saga, they have been steadily carving out their niche in the mobile gaming industry. Unlike other celebrity collaborations, such as Supercell's Clashamania event with the WWE, which focused on a specific niche, Dream Games is casting a wider net to draw in a varied audience.

From a business perspective, both Royal Kingdom and Royal Match have become major success stories, particularly in Türkiye. Beyond just the financials, features like wifi-free gameplay have resonated with a global audience, further solidifying Dream Games' position in the market.

If Royal Kingdom doesn't quite challenge you enough, don't despair. We've put together a curated list of the top 25 best puzzle games available on iOS and Android, ensuring there's always something new to test your puzzle-solving skills.